You and your Brand
I went out yesterday flaunting my MASS 7.0 shirt in the city of Ibadan. Then a lady when seeing me smiled and said: "Jesus Geng." I smiled back without bothering to ask questions because I recognized the slogan and she also recognized the brand I was putting on - MASS.
Is your brand recognized?
I've been seeing folks both online and offline begging people for support to vote in a competition in order to have traffic on their brand or what they represent. Nowadays, lots of these activities are now taken place online where the participants are asking or begging people to like their comments or posts in other to win.
Being known online or winning in life is not a days job or all about advertisement. It's about creating and building a brand.
Brand is what you represent. It's what the people say anytime your name is mentioned. It's who you are.
And when you build your brand, you will get the attention of your audience anytime you need them. For it's your brand that separates you from others.
Now what am I saying? Whatsoever profession you are into or whatever type of business you are doing, you need to showcase your products or services for the world to see them. There is need for people to know you before you start requesting something from them.
Talk it over and over with people. Show it over and over. And Publish it over and over. The earlier you build your brand, the easier it will be for folks to recognize you and follow you wherever you go.
What are you into? What do you desire to represent? What is your brand? Start building it now. Appear before men, let your message sink into their head, let them wake up seeing you everywhere. Let them see value in your activities everywhere.
Your brand is your identity. It will continue to speak for you everywhere. Branding is your gateway to influence.
You must build it now!
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